Latest insights and updates from the GeoGen team
Overcome the technical and strategic hurdles of GEO. Learn how to track citations, optimize entities, and adapt to the zero-click reality of AI search.
Discover the best GEO software to track, analyze, and improve your brand's visibility on ChatGPT, Perplexity, and Google AI Overviews.
A Generative Engine Optimization (GEO) expert adapts digital strategies for AI search engines like ChatGPT and Google AI Overviews. Learn the specific skills, tools, and responsibilities involved in this emerging role.
Generative Engine Optimization (GEO) is the strategy of optimizing content for AI answer engines. Learn how it differs from SEO and how to rank in ChatGPT and Google AI Overviews.
Evaluating GEO services requires looking beyond traditional SEO metrics. Learn how to identify providers that track multi-LLM citations, optimize for RAG, and deliver measurable AI visibility.
Generative Engine Optimization (GEO) is critical because search behavior is shifting from clicking links to consuming AI-synthesized answers. Learn why ignoring GEO means invisibility in 2025.
